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Refreshed Google My Business Hours Improve Local Search Rank

Maria Johnsen
3 min readDec 27, 2023

The integration of business hours as a ranking factor by Google underscores the platform’s commitment to optimizing user experience through real-time delivery of pertinent information. This article examines the multifaceted impact of accurate business hours on local search visibility, user trust, and overall user experience.

Google My Business SEO

Google My Business has Impact on Local SEO:

Google My Business SEO — Visibility in Local Search:

The accuracy of business hours significantly contributes to a business’s prominence in local search results. Aligning with Google’s emphasis on relevance, businesses providing up-to-date information are more likely to feature prominently in search results for users seeking nearby products or services.

User Experience and Trust:

Consistency and accuracy in business hours enhance user experience, fostering trust among users who rely on reliable information. This trust, in turn, leads to heightened customer satisfaction and loyalty.

Ranking in Google Maps:

Given the prevalence of Google Maps in local business searches, businesses with accurate information enjoy higher rankings. This aspect proves pivotal in attracting nearby customers and optimizing foot traffic.

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Maria Johnsen
Maria Johnsen

Written by Maria Johnsen

Award Winning Multilingual Digital Marketing A.I Blockchain & Fintech Expert https://www.maria-johnsen.com

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